parkeslife

Tuesday, 19 April 2011

Bad social media

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A gripping, occasionally chilling assessment of the pros and cons of social media activism. Does the Internet in society empower or censor c...
Monday, 31 January 2011

The most advanced 360 degree video in the world

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An amazing innovation Several cameras are fitted under a helicopter, recording high quality video in every direction. They capture the view ...
Tuesday, 11 January 2011

Know what you're about

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In a classic piece of 'you'd-be-forgiven-for-thinking-this-is-bad-timing', I got back into running last year, just as the snow w...
Monday, 3 January 2011

Pride

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As some friends and colleagues know, I'm something of an aviation 'enthusiast'. Er, to the point where on a trip to Zimbabwe las...
Monday, 12 April 2010

Door-to-door?

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I love Skype. From video conference calls to one-line greetings, it offers great flexibility in keeping in touch. This morning a friend Skyp...
6 comments:
Friday, 19 February 2010

Self awareness

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Phew! I was beginning to wonder if I would ever blog again. Job: new, very stretching growth targets, new strategy to develop. House: sold o...
1 comment:
Thursday, 19 November 2009

Poacher, gamekeeper, poacher

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This week I leave Bluefrog, after two and a half years agency side, to return client side. I had worked in an agency before, prior to moving...
8 comments:
Friday, 25 September 2009

WWF Med shows how to use the media

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I'm a bit proud of my sister for this. Co-ordinating a week of 14-hour days with different media crews from around the world is impressi...
Tuesday, 15 September 2009

Charities - how and why to SEO Twitter

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Here's a brief post from search specialist Addam Hassan that outlines the importance of, and some of the ways to improve, the SEO (sear...
4 comments:
Tuesday, 8 September 2009

Daylight robbery

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I'm aware that I risk mixing metaphors by using the image of the vulture after the heading above, but both are apt. You decide which wor...
Friday, 19 June 2009

Attrition – ignored for a decade?

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This graph illustrates Adrian Sargeant’s analysis of donor retention in the cash-giving files of the UK’s top ten fundraising charities in 1...
Tuesday, 9 June 2009

Harnessing talent

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The past few weeks have been even busier than usual, and blogging has been pushed into the background I'm afraid. To avoid another day p...
Wednesday, 20 May 2009

Direct marketing vs. community fundraising

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Chocolate. The oldest trick in the book. There were thirty people in each session, and it worked each time. “Under six chairs, there are pla...
4 comments:
Monday, 11 May 2009

Events fundraising at its best

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I wrote an opinion piece for Third Sector last week, about a great example of events fundraising in Scotland. In case you didn’t read about...
1 comment:
Friday, 8 May 2009

Blender shows how to use cheap viral video

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The world of social media can seem bewildering. From social networks such as Facebook and video sharing sites such as YouTube, right the way...
3 comments:
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About Me

Matt Parkes
The catalyst for this was Movember but this is really about subjects ranging from fundraising, marketing and leadership to photography and good coffee. Filter by subject as you wish! The blog may help you see what once led someone in my team to reflect on being managed by me by writing a song about his glimpse into 'Parkeslife'.
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